You have heard a lot about search engine optimisation- SEO and also the keywords that accompany it. Well, you are right to a certain extent but not totally.
First of all, SEO adds to the visibility of your website online. On the different search engines, your page ranking improves and your website moves to the top searched results on any search engine. So, for example, if someone in Brisbane is looking for a domestic painting service, then if your website has seen a good round of SEO, then you automatically feature in the top results. And the next step automatically would be that the customer will click on your website, go through the service offerings and if found suitable, will contact you. And the rest as they all say is history. And here, you have gotten one more client thanks to a good responsive website and SEO in place.
-Your webpage ranking is improved and it moves up the ladder.
- Your search results are better and you are even more visible and if you are not already on page 1, you will soon get there.
- Potential customers’, who use the right blend of websites, are led to your website on the search engine, and they can convert to them engaging you for a service.
With online presence and online interventions growing at an unstoppable pace, the focus is shifting more to the digital landscape. And that is why any business or service, wants visibility, will need to list their businesses not only on Yellow Pages or share posters or host billboards, the focus should move more to the online space as that is where the action is.
So when moving into the online space, a well-designed website will take care of it to a great extent. The website should ideally be a responsive web design and coupled with this is good content and search engine optimization measures have to be added in.
With good SEO measures in place, your business sees direct and indirect benefits and the return on investment is definitely on a good growth trajectory.
So, based on the right blend of keywords added on say a search engine like Google, the traffic to the website is increased as the website is more visible thanks to the presence of SEO. The natural search results are really emphasised thanks to SEO and all of this speaks benefits and a sustained and good ROI for the business.
That is why, if your website has not seen a round of SEO and if your website is not responsive design based, then it is time you got all of this done and going for you as these are some of those proven boosters online that will uplift your business and improve the ROI.
To know more, about SEO and responsive websites, write to info@nextweb.com.au.
Sometimes the toss-up between a responsive website and mobile Apps can be very trying. Both are good and great and both come with immense benefits. So, on a general level, the type of service you offer the type of business you are engaged in will determine if you need a mobile App for your business or a responsive website will do.
But at times, the mobile App will be like an extension of your responsive website. Now, when this happens also, it makes good business sense.
So, when business is as usual and you are happy with the response and queries and customers, who contact you via your responsive website. Not just this, word of mouth and references too keep you busy. Still, at times, when you stop and think and understand the online or the world of mobile, you feel that you can really scale up and do a lot more work or increase your revenues when you have a mobile App for your business. Now, when this happens, you should speak to experts like Nextweb and understand better if a mobile App will be the best answer for you to take your business to the next level.
Yes. You will hear in affirmative and Nextweb will agree with you and tell you it is the best thing you can do for your business. It is not that we are mobile App creators or service providers but since we have been in this business long enough we know for a fact, the positive effects a mobile App has on your brand and business. And you can choose a mobile App either on an iOS or Android platform. The choice is yours!
But most of all get a mobile App and then see how your App does the talking for your business! And not to miss, you should have a responsive website too to go along with it.
Your business may be brand-new or an established one. Either way, if you go the mobile App way, it would only help and do you a world of good. You may be in the services industry or you are retailing a product, or maybe you are offering some niche services that are not really common. All this points to one thing, when you have a mobile App for your business, you are in control and you are always connected and stay in touch or reachable at anytime because the App is customised and personalised and easy to reach and access.
- Keeping in mind your target audience, their age group and how they surf whether they are always mobile or do they even do business on laptops, if keeping with trends and the times is what it is, then most customers’ would be more mobile.
- Your brand value or the logo or your business name is easily recognized and the recall value is faster thanks to the mobile App your business have. So, as a business that is offering any service or products, with a mobile App, the value of your business are higher, bigger and better.
- Whatever platform you choose for your mobile App, you are assured good response and returns. The two most smartphone platforms are iOS and Android. And people have phones that work on either platform. As the numbers are comparable, you will not lose in either market as both platforms are popular.
And there are many more proven reasons that a mobile App is what your next step should be. So, then if you want to learn the other reasons, get a mobile App for yourself and Nextweb can help you a great deal in this, Just ask!
The responsive web design comes with a great deal of benefits. And not just the folks at Nextweb, but world over, its superlative effects are seen, felt and accepted.
The versatile nature of a responsive design and it being compatible to all devices be it a laptop or a smartphone, and the resolution and other features stay the same, this is a huge benefit and customers’ will be happy and will go through your website in great detail, irrespective of the device being used.
Once a responsive website is created, it basically works on only one code which needn’t be changed, or interchanged or separate codes are not necessary for mobile phones or laptops. This is a big advantage when designing and developing the site itself.
The web pages load a lot faster when it is a responsive design website. This is a big blessing in disguise because people are impatient and do not wait for the pages to load or in between each page if the time taken is longer, then they will lose patience and quit or exit from the website. But in the case of a responsive design, these problems are averted.
The responsive web design and development happens only once. You don’t need multiple design and development catering to different mediums or devices. And this is a huge advantage.
The browsing experience, the user-friendly nature of the responsive website definitely appeals to users.
So, you have learnt quite a bit about responsive web design haven’t you? So, if your website is still not responsive, then it is time you got yourself one isn’t it? And if you already have one, you may have seen these great benefits yourself.
Either way, Nextweb are pros in responsive web design and development.